ZeroGen

The AI-Powered DNA for Next-Gen Content Production

Trusted generative production for the world's biggest brands.

01

The Problem

Brands Are Spending Billions on AI They Cannot Legally Trust

$50 billion is spent annually on global advertising production. Studios spend tens of billions more. AI is beginning to compress those costs dramatically — and every major brand and agency knows it.

Why Now

The AI content revolution is happening. The infrastructure to support it doesn't exist yet.

  • Quality threshold crossed. AI-produced content is commercially viable. Enterprise adoption has moved from experimental to infrastructural.
  • Legal pressure at breaking point. SAG-AFTRA AI agreements, emerging state-level likeness laws, and the EU AI Act are creating compliance obligations that brands have no infrastructure to meet.
  • Platform decisions happening now. The companies embedded in these workflows in the next 18 months will be extraordinarily difficult to displace.

AI content tools have crossed the quality threshold. They haven't crossed the usability threshold.

The Problem

Context

Every generation starts blind. No institutional memory, no brand grounding, no continuity between sessions.

Control

Directors and brand creative teams don't work with slot machines. The unpredictable nature of AI output is a dealbreaker.

Consistency

Likeness doesn't hold. Product accuracy drifts. Workflows don't learn. You cannot scale what you cannot repeat.

Compliance

Legal landmines at every step: licensing ambiguity, training data exposure, NIL violations, no audit trail.

The Shift Is Happening Now

  • Three months ago: 'We don't want AI touching our brand.'
  • Today: 'How fast can you get us a compliant AI production pipeline?'
02

The Solution

The Brand Intelligence Layer

Making AI content tools legally safe and creatively viable for professional production. The enterprise infrastructure layer for AI content creation.

How ZeroGen Solves the 4 C's

Context

Your entire brand archive lives inside ZeroGen's walled garden. Every generation is grounded in institutional memory — style guides, product imagery, campaign history.

Control

Custom production workflows delivering character likeness, camera control, and scene fidelity. Directors direct. AI executes.

Consistency

What works well is captured and repeated. Pipelines get more reliable over time. Repeatable workflows with validated brand parameters.

Compliance

Every model operates under enterprise DPAs. NIL management built in. Leverages production-grade rights management from day one.

Future-Proof Your Data and Workflows

Model and tool agnostic by design. ZeroGen's orchestration layer means your brand context, production workflows, and compliance framework persist regardless of which AI models come and go. Be primed and ready for what comes next.

03

The Product

ZeroGen Product Overview

An AI-driven central nervous system for enterprise content production. Deep context orchestration layer powering generative production tools.

  • Data Onboarding: Image/video archive, social media, style guides, brand assets ingested into a secure walled garden
  • Orchestration Engine: Context-aware workflow routing across models and tools
  • Generative Production Tools: Image, video, 3D — all grounded in brand truth
  • Governance Layer: Rights management, audit trails, compliance automation

Product Capabilities

Contextual Intelligence

Brand DNA injection into every generation. Style, product, likeness grounding.

Multimodal Production

Image, video, 3D asset generation with professional-grade control.

Greybox Scene Design

3D previs to generative output. Pose, depth, camera control.

Video-to-Video (LoRA)

Fine-tuned likeness and style transfer for video content.

Volumetric + AI

Volumetric capture feeding AI likeness models. Camera recreation, background replacement.

Workflow Automation

Auto-captioning, vision steps, quality checks. Pipelines that improve with every run.

04

Why Us

We Are Already in the Rooms Where This Decision Gets Made

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Key Partnerships

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Why ZeroSpace → ZeroGen

  • 6+ years as leaders in technology innovation at the intersection of content and production
  • Deep relationships with the biggest brands and studios who trust us with their most valuable IP
  • Production DNA — we understand the workflows because we've been building them for real clients
  • From service to product — ZeroGen productizes what we've proven in the field

Competitive Landscape

Generic AI Tools

✗ No brand context
✗ No compliance framework
✗ No production workflow
✗ Conflict of interest (train on your data)

ZeroGen

✓ Deep brand intelligence layer
✓ Enterprise-grade compliance
✓ Production-native workflows
✓ Walled garden — your data stays yours

Data Moat Economics: Why Clients Stay

While competitors offer surface-level tool access, ZeroGen builds a compounding data moat around each client. Every campaign, every approved output, every workflow refinement deepens the platform's understanding of the brand. Switching costs grow with every successful production.

Virtual Production - ICVFX

MSC Cruises Super Bowl Commercial

For MSC Cruises' high-profile Super Bowl commercial, ZeroSpace delivered end-to-end virtual production with ICVFX and 3D environment creation.

assets/case-studies/msc-cruises.jpg
Virtual Production - ICVFX

Netflix - Mike Tyson x Jake Paul

In anticipation of the upcoming Mike Tyson vs Jake Paul fight, ZeroSpace provided virtual production and ICVFX services for the Netflix production.

assets/case-studies/netflix-tyson.jpg
Virtual Production - ICVFX

HBO - The Penguin

HBO hit series The Penguin. Our cutting-edge virtual production stages enabled the creation of immersive Gotham environments. By harnessing virtual production, we enabled the production to achieve cinematic quality at speed.

assets/case-studies/hbo-penguin.jpg
05

The Business

Market Opportunity

  • TAM: $350-460B — Professional content production across film, TV, streaming ($247B) and marketing asset production ($110-215B)
  • SAM: Enterprise brands and studios actively adopting AI workflows
  • Beachhead: Film + fashion verticals where ZeroSpace has existing relationships

Business Model

Enterprise SaaS (Hybrid)

  • Platform Fees — Access to ZeroGen production tools and orchestration engine
  • Data Onboarding Services — Ingestion, tagging, brand DNA buildout
  • Managed Production — White-glove generative production services for key accounts
  • Compute/Usage — Tiered pools with cost guardrails

Financials & Projections

$2M
Year 1 ARR
$20M
Year 3 ARR
$40M
Year 5 ARR
75%+
Gross Margin
06

The Team & The Ask

Leadership

PHOTO

Jon

CEO / Founder

TODO

PHOTO

Ross Lukatsevich

Chairman, Co-founder

26+ years in PE, growth equity, VC, and technology

PHOTO

Yilin Zhang

Technical Artist

Veteran designer, coder and hardware specialist

Traction

  • AWS Co-Development Grant awarded for ZeroGen infrastructure
  • Deployed AI workflows in production for major brand clients
  • 6+ years of production track record with Fortune 500 brands
  • Community & education partnerships building ecosystem

The Ask

Raising $10M Seed

  • Instrument: SAFE
  • Milestones (6/12/18 mo): v1 GA; 8-12 paying enterprise clients; Series A metrics
  • Use of funds: 40% Engineering, 25% Product, 20% GTM, 10% Ops, 5% Legal
  • Funds convert proven services into a governance-first AI content platform

Roadmap

  • 0-4 months: Core infrastructure — data ingestion, orchestration engine, compliance layer
  • 3-6 months: Orchestration phase — workflow builder, model routing, brand grounding
  • 6-12 months: Production tools — generative production suite, client-facing UI
  • 12-18 months: Scale — multi-tenant, self-serve onboarding, marketplace

Creative production has crossed three eras — practical, digital, generative. ZeroGen is the infrastructure for the third.

Thank You

Let's build the infrastructure for the generative era.

zerospace.co

jon@zerospace.co

@zerospace

ZEROSPACE The AI-Powered DNA for Next-Gen Content Production